Kissht Achieves 82% Growth in Loan Disbursals with SquadStack

RING: India’s Leading Payments & Lending Solution

Founded in 2022 by OnEMi Technology Solutions Pvt. Ltd. (creators of Kissht), RING is India’s leading fintech player, specializing in payments and data-driven lending.  Serving over 11 million customers, 40% of whom are from tier 2 cities and beyond, RING offers short and long-term loans for business and personal needs.

Their platform simplifies financial management with seamless online and offline payment options, including UPI and bill payments. RING has recently expanded into secured lending, offering business loans and loans against property through a Phygital model.

Need for an Agile, Tech-First Contact Center

With a focus on customer experience, RING was looking for an outsourced partner who could adapt to new product contexts, train agents quickly, and provide an agile, adaptable telecalling system.

• Inefficient Agent Onboarding

  RING needed a strategic outsourcing partner to efficiently onboard, train, and manage agents to keep pace with rapid product launches.

• Poor Lead Follow-Ups

  Human-driven follow-ups led to high lead drop-offs, excessive spamming, and no process optimization.

• Delayed Reporting

  Manual reporting structures led to delays in deriving actionable insights.

• Lack of Quality Monitoring and Compliance Insights

  Faced challenges in obtaining comprehensive analytics and insights for compliance monitoring and agent training.

Helping Kissht with High-Quality Agents and Tech-Driven Outreach

• Systematic Agent Onboarding

  SquadStack’s AI-driven knowledge management system quickly builds agent scripts, FAQs, and training material to reduce ramp-up time and achieve success metrics faster than traditional contact centers.

• High-Quality Telecallers

  Our network of agents is vetted, trained, and powered by tech, which enabled them to deliver exceptional customer experience and achieve desired outcomes for Kissht.

• Omnichannel Outreach & Improved Connectivity

  SquadStack’s lightning-fast TAT, omnichannel outreach, and system-driven follow-ups helped Kissht increase lead connectivity.

• Reporting & Analytics

  Access to in-depth reporting, custom dashboards, actionable insights, and 100% call recordings.

• AI-Driven Quality Monitoring

  SquadStack’s quality monitoring system analyzes calls across 23 quality parameters to improve agent performance and enhance quality assurance.
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